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| HTMS 3126 - THE ECONOMICS OF TOURISM |
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Prerequisite: HTMS 2143 This course analyzes the business aspects of tourism while considering social and community interests that contribute to sustainable tourism development. It addresses the components of the tourism product including lodging, restaurant, retail, attractions, transport, and entertainment. The economic organization of tourism at micro and macro levels are studied, including the structure of the market, community interests, strategic planning, the role of public and private sectors, finance, and economic development. 4.000 Credit hours 4.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture (do not use) Business Division Hosp & Tourism Mgmt Studies Department Prerequisites: Undergraduate level HTMS 2143 Minimum Grade of D- |
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